The IPIA had the pleasure of participating in the Canon EMEA Graphic Arts Forum event recently, where print businesses and trade associations from Norway and the UK came together for a full day to receive business intelligence from the Canon team.
"It's been a really fascinating insight here for me today. It's so vital, because if we can share that information, if we can share that knowledge together, then it can short cut a lot of the pain, a lot of the obstacles – to overcome those challenges and pursue opportunity in the future"
Delegates also discussed and debated critical market trends and it was a highly rewarding experience – which allowed the participants to identify areas of common challenge and potential growth – before being able to workshop and share solutions collectively.
Watch the video above where Brendan shares his insight from the day and connect with the Canon team to find out more about the Graphic Arts Forum via their membership profile.
