The Problem of Fragmented Mail
Picture receiving 97 envelopes in a single day – this was the reality for one shocked patient who dealt with a daily barrage of letters from their healthcare provider. While an extreme case, it exemplifies the unnecessary volume many patients face. As current workflows stand, getting multiple letters spaced days apart but related to the same topic is common.
This excess volume translates directly into added expenses from multiplied postage and material costs. But it also cultivated patient frustration that threatened customer loyalty. This healthcare firm spotted a chance to trim waste and better serve patients by critically examining its outbound communications strategy.
Realising the Power of Householding
Fundamentally, householding entails strategically combining mail items headed to the same recipient into one envelope. Banks, insurers, and publishers have leveraged this technique for years to cut costs – but its power to transform patient experiences was a newer revelation.
This health system’s solution partner, Solimar Systems, opened their eyes to the householding opportunity—dramatic reduction chances surfaced by assessing their various document workflows, especially around patient letters and billing statements. In analysing just one month’s communications, consolidation opportunities emerged to trim over 21,000 mail items. Through householding, they forecasted over $11,000 in savings from a single month’s communications.
Even more meaningful was the bounce in patient satisfaction when letter volume decreased. By receiving communications bundled into fewer envelopes, patients enjoyed more convenience and insight into their health and billing status from related content grouped logically.
Discover More- https://www.solimarsystems.com/blog/streamlining-communication-and-cutting-costs-through-householding/
